Why Should You Care about Hydration?

Start the New Year right!

From a basic cosmetic standpoint, a hydrated complexion looks more plump, healthy and youthful looking. Having an adequately hydrated face will help to improve skin elasticity which will reduce the appearance of wrinkles.  Everything from tanning lotions to protect your skin while in the sun to regular moisturizers before bed, your skin will thank you as you get older.

Additionally, hydrated skin also helps to combat oiliness. Dehydrated skin produces more oil because it is compensating for a lack of moisture. Often times to combat the oil, individuals believe that the best course of action is to try to dry out the skin (by using harsh drying agents and cleansers on their face), which is a common misconception. This often results in a long term problematic cycle that could have be easily treated.

Dehydrated skin is also less resilient to environmental irritants. When your skin is fully hydrated, it is able to fight and flush out toxins more effectively because your cells are getting the maximum amount of hydration that they need to function at their best.